When it comes to developing websites or web applications, one of the most popular websites are codeIgniter and WordPress. Both have unique features and serve different purposes, making the decision of which to use crucial for the successes of your project.
CodeIgniter is a PHP framework that follows the Model-View-Controller (MVC) architecture. Since its inception in 2005, it has gained popularity for its simplicity, speed and flexibility. CodeIgniter is particularly favoured by developers looking to build custom web applications with minimal overhead.
Advantages of CodeIgniter:
1. Lightweight Framework: CodeIgniter has a small footprint, making it faster and more efficient compared to other PHP frameworks.
2. MVC Architecture: The seperation of data, presentation and control layers ensures clean code and easier maintenance.
3. Built in Security: CodeIgniter offers several security features, such as protection against CSRF and XSS attacks, right out of the box.
4. Flexible and Extendable: Developers can easily extend the framework to suit their needs without being bogged down by heavy libraries.
5. Minimal Configuration: Setting up CodeIgniter is straightforward. allowing developers to get started quickly without dealing with complex configurations.
Disavantages of CodeIgniter:
1. Limited Built-in libraries: While CodeIgniter is extendable, it doesn't come with an exhaustive set of libraries, requiring developers to build or source additional components.
2. No modular seperation by default: Unlike some modern frameworks, CodeIgniter doesn't support modular code seperation out of the box, leading to potential challenges in large-scale applications.
WordPress is a content management system(CMS) built on PHP and MySQL. Orginally launched as a blogging platform, it has evolved into a powerful CMS that powers over 40% of websites on the internet today. WordPress is known for its ease of use, extensive plugin ecosystem and customisable themes.
Advantages of WordPress:
1. User-Friendly Interface: WordPress is designed for users with little to no coding knowledge making it accessible for creators and website administrators.
2. Extensive Plugin Library: With over 45,000 plugins available, WordPress offers endless possibilities for adding functionality to your website without touching a single line of code.
3. SEO-Friendly: WordPress is optimised for search engines and there are numerous plugins available to enhance SEO performance further.
4. Responsive Design: Many WordPress themes are designed to be responsive, ensuring your website looks great on all devices.
5. Open-Source Platform: WordPress is free to use, and its codebase can be modified to meet specific project requirements.
Disadvantages of WordPress:
1. Customisation Challenges: While WordPress is highly customisable, altering its core functionality or design can be complex and may lead to compatibility issues.
2. Security Vulnerabilities: Being open-source and widely used, WordPress sites are frequent targets for hackers, making security a significant concern.
3. Frequent Updates: WordPress and its plugins are updated regularly, which can sometimes cause compatibility issues, leading to website downtime or broken functionalities.
The choice betweeen CodeIgniter and WordPress depends on your project's specific needs and team's expertise. If you're building a complex, custom web application and have a team comfortable with PHP, CodeIgniter is likely the better choice. However, if you need to get a content-driven website up and running quickly, with minimal coding, WordPress is a strong candidate.
Both tools are powerful in their own right, and the decision should be based on your project requirements, budget and the level of customisation needed. DriveIT Digital specializes in providing customized solutions that are geared to your specific business requirements, whether they involve utilizing WordPress's ease of use or CodeIgniter's flexibility. To talk about your upcoming web development project, get in contact with us!
Business Page Creation | 1 |
Facebook Cover Photo+ profile photo update | 1 |
Page Optimization | yes |
Analyze Brand Audience | yes |
Create Social Media Calender | yes |
Social Media & Stories Posting | 10-12 |
Post Sharing in Groups | yes |
Groups Join | yes |
Create an Event (If Required) | yes |
Facebook Review Postings | no |
Facebook Shop | no |
Facebook Insight Monitoring | yes |
Hashtags research | yes |
Sponsored Ads (Additional Cost) | yes |
Monthly Report | yes |
Insta Page creation | 1 |
Optimizing Profile | yes |
Analyze Brand Audience | yes |
Create Social Media Calender | yes |
Post + Reel + Stories Sharing | 10-12 |
Highlight creation | yes |
Engagement activities | yes |
Hashtags research | yes |
Insta shop | no |
Instagram Insights Monitoring | yes |
Monthly Report | yes |
Company Page Creation | Yes |
Profile Creation & Optimization | Yes |
Analyze Brand Audience | Yes |
Create Social Media Calender | Yes |
Linkedin Post Sharing | 10-12 |
Targeted Hashtags | Yes |
Cover Image setup | Yes |
Targeted Linkedin Connection | Yes |
Article Posting (If Required) | Yes |
Company Page Follower Increase | Yes |
Profile Connection Build up | Yes |
Event creation (if required) | Yes |
Post Sharing in Groups | Yes |
Monthly Report | Yes |
Profile Creation & Optimization | Yes |
Tweets Posting | 10-12 |
Targeted Twitter Followers Increase | Yes |
Lists Creation | - |
Retweets | Yes |
Cover Image Creative and Upload | 1 |
#hashtag Trend Research | Yes |
Twitter Analytics Monitoring | Yes |
Youtube | |
---|---|
Youtube Channel Optimization | Yes |
Video Uploads(provided by client) | Yes |
Video Promotion | 20 |
Video Title & Meta Optimization | Yes |
Thumbnail Creative for Videos | Yes |
Youtube Subscribers | Yes |
Youtube Video Views | Yes |
Monthly Report | Yes |
Quora | |
---|---|
Profile Creation | Yes |
Q&A | Yes |
Link Sharing | 20 |
Discussion Threads | Yes |
Link Commenting | Yes |
Social Promotions | Yes |
Youtube Video Views | Yes |
Monthly Report | Yes |
Profile Creation & Optimization | Yes |
Board Creation | 5 |
Pins Posted | 20 |
Followers | Yes |
Website Verification | Yes |
Website Verification | Yes |
Google Ads | |
---|---|
Keywords Research | 50-150 Keywords |
Ads Campaign Setup | YES |
Ad Copy Development | Yes |
Bid Setup | Yes |
Remarketing Tags | Yes |
Landing Pages Recommendations | Yes |
Ad Type ( Search Ads, Display Ads, Gmail Ads, Video Ads, Shopping Ads, App Promotion Ads, Remarketing List) | Yes { depending on budgets } |
Ad Extension Setup | Yes |
Competitor Analysis | Yes |
Keyword Optimization | Yes |
Ad Copy Optimization | Yes |
Account & Profile Setup | Yes |
Implementation of Conversion tracking Code | Yes |
Support – Email, Chat | Yes |
Facebook & Instagram Ads | |
---|---|
Business Manager Setup | Yes |
Ads Manager Setup | Yes |
Competitor Analysis | Yes |
Ads Campaign Setup ( Brand Awarness/ Traffic/ Engagement/ Leads / App Installs / Catalogue Sales etc ) | Yes { depending on budgets } |
Pixel Installation | Yes |
Custom Conversion Creation | Yes |
Remarketing | Yes |
Detailed Audience Creation | Yes |
Custom Audience Creation | Yes |
Creation Of Automated Rules | Yes |
Facebook Analytics Report Creation | Yes |
Ad Campaign Monitoring | Yes |
Customization Of Ad Placements | Yes |
A/B Testing Of Ad Set, Creative And Placement | Yes |
Carousel And Collection Ads | Yes |
Traffic Monitoring | Yes |
Monthly Report | Yes |
LinkedIn Ads | |
---|---|
Campaign Manager Account Set Up | Yes |
Creation Of Campaign (Website Visit / Engagement / Lead Generation Ads etc) | yes { depending on budgets } |
LinkedIn Insight Tag Installation | Yes |
Creation Of Custiom Conversion | Yes |
Ads Monitoring | yes |
Monthly Report | Yes |
Phase 1: Intial Review & Strategic Analysis | ||||||
---|---|---|---|---|---|---|
S.No | Parameters Covered | 10 Keywords | 20 Keywords | 30 Keywords | 40 Keywords | 50 Keywords |
1 | Website Analysis | Yes | Yes | Yes | Yes | Yes |
2 | Extensive Keyword Research | Yes | Yes | Yes | Yes | Yes |
3 | Initial Backlinks Analysis | Yes | Yes | Yes | Yes | Yes |
4 | Content Duplicacy Check | Yes | Yes | Yes | Yes | Yes |
5 | Competition Analysis | Yes | Yes | Yes | Yes | Yes |
6 | Initial Rankings Report | Yes | Yes | Yes | Yes | Yes |
7 | Check website is hit by Panda and Penguine | Yes | Yes | Yes | Yes | Yes |
8 | Website Indexing Check | Yes | Yes | Yes | Yes | Yes |
9 | Canonical Issue Check | Yes | Yes | Yes | Yes | Yes |
10 | Alexa Rank Check | Yes | Yes | Yes | Yes | Yes |
11 | Website Recommendation Report | No | Yes | Yes | Yes | Yes |
12 | Fresh web page content suggestions (Writing charges apply) | Yes | Yes | Yes | Yes | Yes |
13 | Website Caching check | Yes | Yes | Yes | Yes | Yes |
14 | Domain Age Check | Yes | Yes | Yes | Yes | Yes |
15 | W3c Compliancy Check | Yes | Yes | Yes | Yes | Yes |
Phase 2: On Page Optimization | ||||||
16 | Analytics Setup & Configuration | Yes | Yes | Yes | Yes | Yes |
17 | Search Console Account Setup & Configuration | Yes | Yes | Yes | Yes | Yes |
18 | Robots.txt | Yes | Yes | Yes | Yes | Yes |
19 | Sitemap.xml | Yes | Yes | Yes | Yes | Yes |
20 | URL Redirection- 301, 302 | Yes | Yes | Yes | Yes | Yes |
21 | Desktop Page Speed Check | Yes | Yes | Yes | Yes | Yes |
22 | Mobile Page Speed Check | Yes | Yes | Yes | Yes | Yes |
23 | Fetch Sitemap.xml | Yes | Yes | Yes | Yes | Yes |
24 | Title Tags | Yes | Yes | Yes | Yes | Yes |
25 | Meta Description | Yes | Yes | Yes | Yes | Yes |
26 | Heading Tags | Yes | Yes | Yes | Yes | Yes |
27 | Alt Tags | Yes | Yes | Yes | Yes | Yes |
28 | Internal Linking | Yes | Yes | Yes | Yes | Yes |
29 | External Links | No | No | Yes | Yes | Yes |
30 | Broken Links | Yes | Yes | Yes | Yes | Yes |
31 | Content Optimization | Yes | Yes | Yes | Yes | Yes |
32 | Schema code updation | No | Yes | Yes | Yes | Yes |
33 | URL Structure | Yes | Yes | Yes | Yes | Yes |
34 | Mobile Friendly | Yes | Yes | Yes | Yes | Yes |
35 | Website Re-Audit | No | Yes | Yes | Yes | Yes |
Phase 3: Content Marketing (per month) | ||||||
36 | Article Writing | No | No | 1 | 1 | 2 |
37 | Blog Writing | No | 1 | 1 | 1 | 2 |
38 | Press Release Writing | No | No | 1 | 1 | 1 |
39 | Classified Writing | No | 1 | 1 | 1 | 1 |
40 | Infographic Creation | No | No | No | No | No |
41 | On Page Blog Writing | No | No | No | 1 | 1 |
Phase 4: OFF Page Optimization (Per Month) | ||||||
42 | Profile Creation | 5 | 8 | 12 | 15 | 18 |
43 | Business Listing | 3 | 5 | 8 | 12 | 15 |
44 | PDF Submission | No | No | 2 | 3 | 4 |
45 | PDF Submission | No | No | 1 | 1 | 1 |
46 | Video Embedding (Video provided by client end) | No | No | 5 | 8 | 12 |
47 | Micro Blogging | 5 | 8 | 12 | 15 | 18 |
48 | Social Bookmarking | 10 | 15 | 30 | 45 | 50 |
49 | Business Listing Promotion | 10 | 15 | 20 | 35 | 40 |
50 | Profile Creation Promotion | 10 | 15 | 20 | 35 | 40 |
51 | Article Promotion | 10 | 15 | 20 | 30 | 35 |
52 | Blog Promotion | 10 | 15 | 20 | 30 | 35 |
53 | Q&A | No | No | 5 | 8 | 10 |
54 | Reviews | No | 2 | 5 | 8 | 10 |
55 | Blog Commenting | No | 2 | 5 | 8 | 12 |
56 | Product Listing (E-Commerce) | No | 5 | 10 | 15 | 20 |
57 | Local Listing Promotion | 10 | 15 | 20 | 30 | 40 |
58 | Assured Page 1 Result | No | No | No | No | No |
73 | 120 | 195 | 293 | 376 | ||
Initial Planning | ||||||
---|---|---|---|---|---|---|
S.No | Parameters Covered | 10 Keywords | 20 Keywords | 30 Keywords | ||
1 | Keywords Research & Recommendations | Yes | Yes | Yes | ||
2 | Compitetive Analysis | Yes | Yes | Yes | ||
3 | Keywords Rankings Report | Yes | Yes | Yes | ||
Google My Business Profile Optimization | ||||||
1 | Google Business Profile Setup & Verification | Yes | Yes | Yes | ||
2 | In Depth GMB Analysis | Yes | Yes | Yes | ||
3 | Number of Locations Covered | 1 | Upt 2 | Upt 3 | ||
4 | Edit and upload necessary date to complete the business profile 100% (Data should be provided by client) | Yes | Yes | Yes | ||
5 | Customer Reviews / Ratings | Yes | Yes | Yes | ||
6 | NAP Syndication | Yes | Yes | Yes | ||
7 | Add/Update Products/Services | Yes | Yes | Yes | ||
OFF - Page Optimization | ||||||
1 | Profile Creation | 10 | 15 | 25 | ||
2 | Social Bookmarking Submission | 15 | 25 | 40 | ||
3 | GMB Postings | 4-5 Monthly | 5-6 Monthly | 6-8 Monthly | ||
4 | Image Submission (If provided by client) | 5 | 10 | 15 | ||
5 | Local Business Listing | 10 | 25 | 40 | ||
6 | Instant Links | 3 | 7 | 12 | ||
7 | Blog Submission | 2 | 4 | 6 | ||
8 | Other Activities (as reqquired) | Yes | Yes | Yes | Reporting | |
1 | Ranking Reports | Yes | Yes | Yes | ||
2 | GMB Progress Reports | Yes | Yes | Yes | ||